OK, I admit it. I’m no copywriter. I can come up with a great strategy and visualise your business vision, but when it comes to words – they scare me all too often.
Cate Butler Ross – a copy and communications coach for entrepreneurs, helped me transform my website copy, find my voice and helped me be more relaxed in how and what I wrote.
Here she writes about her secrets for writing copy that converts as part of the Power of Series.